Are monthly donors different to one time gift donors - or is it just the way they choose to give? Find out in the latest episode of our Plot Twist Video Series, out now!
This week, Kimberley and Rachel get down and dirty with the data on the mid-value donor experience and how you can cultivate those relationships to boost your fundraising efforts.
Don't sleep on lapsed donors. Did you know... When Lapsed Donors reactivate, they are more likely to increase their support by as much as 30% and they retain up to 10% better than new donors.