Categories: Donor Experience

The Thanksgiving season is nearly here – with an emphasis on the “giving.” Conceived a decade ago as a counterpoint...
How do we ensure that our most generous donors, new or not, continue giving, and how and where can we see growth? We have the insights to help answer these and other key questions that charities have been asking in our latest research paper.
Are monthly donors different to one time gift donors - or is it just the way they choose to give? Find out in the latest episode of our Plot Twist Video Series, out now!
This week, Kimberley and Rachel get down and dirty with the data on the mid-value donor experience and how you can cultivate those relationships to boost your fundraising efforts.
Don't sleep on lapsed donors. Did you know... When Lapsed Donors reactivate, they are more likely to increase their support by as much as 30% and they retain up to 10% better than new donors.
Did you know, studies show that our attention spans have been reduced to less than 10 seconds? Learn more about the importance of a diverse content strategy in this week's episode...
Are you making impact obvious? In today's episode, Kimberley and Rachel dive into the importance of impact and trust with shocking new affinity research that begs the question, "are you making impact obvious?"
New Episode out now! Who are they? How do we retain them? And the big question, will they continue to support? Tune in now to see how you can continue to bridge COVID to cause.
The Big Questions Series: The Story of Retention. The Mission Matters. This week we're focusing on loyalty and donor retention. It's an episode you won't want to miss!
What makes your donors tick? Learn more about the Story of Donor Motivation on this week's episode of Plot Twist: The Big Questions Series.