Acquiring, Building and Converting in a Digital Era
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Webinar: Acquiring, Building and Converting in a Digital Era

Maeve Strathy (VP, Client Relationships, Blakely) 
Elijah Marentette (Digital Account Director, Blakely) 
Matt English (Digital Fundraising Manager, Diabetes Canada)

Over the past few years, donor acquisition in the charitable sector has undergone a dramatic transformation. The pandemic, along with the rapid shift to digital platforms and access to diverse audiences, has compelled us to revolutionize our approach. Join us as we explore the exciting world of acquisition and lead generation, highlighted by a compelling case study from Diabetes Canada. Uncover invaluable insights and actionable strategies that will elevate your fundraising efforts in this dynamic digital age. 

Key Takeaways: 

  • Innovative approaches to acquiring donors in the current market 
  • Effective techniques for optimizing email lead generation and conversion 
  • The indispensable mindset of adaptability and innovation required to engage and inspire action from today’s audiences.