Categories: Market Research
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Click the button above to download the full “20 for ’23 at a Glance” summary.
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Exploring the connection between age and donor experience. The truth is: age matters. A lot. And over the past two years we...
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Charities are consistently asking themselves what donors need in order to keep connected, and giving, and doing more for the...
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Taking a closer look at what makes donors fall in love with the charities that they support. Download the PDF...
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The individual brushstrokes of an Impressionist painting may not look like much. But when you see the whole work from...
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Sustaining growth is the biggest concern on our minds right now. After the years of increase in prosocial behaviour seen...
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Should fundraisers be worried about today’s economic uncertainty? From pain at the pumps to global conflict to pandemic confusion, 2022...
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Supported by new research and insight, we have developed a better understanding of what mid-value donors need, how their needs have changed, and what insights and strategy we can employ to retool our approaches to engagement...
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Last week, we finally had the chance to gather in person for the first time since 2019 – and it did not disappoint. It was so wonderful to see everyone in real life, not on ZOOM, and have the opportunity to connect, catch up and share many laughs.
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How do we ensure that our most generous donors, new or not, continue giving, and how and where can we see growth? We have the insights to help answer these and other key questions that charities have been asking in our latest research paper.