Services: Legacy Marketing

Good Shepherd Case Study
Background: Good Shepherd is a regionally focused social services charity providing housing, food security, and support programs for vulnerable individuals...
Fundraising Forecast 2026
Navigate donor mindsets with our latest donor research. The landscape of charitable giving continues to shift—and at an accelerating pace....
Legacy Webinar 2025
Speakers: Kimberley Blease, EVP Strategic Growth & Innovation (Blakely)Graeme Kembel, Strategist, Strategic Initiatives (Blakely)Kudzai Riva, Director, Planned Giving (UNHCR Canada)Cathy...
Tribute Webinar
Speakers: Kimberley Blease, EVP Strategic Growth & Innovation (Blakely)Rachel Hunnybun, VP, Donor Experience (Blakely)Ericka Tovey, Director, Strategic Initiatives Blakely)Amparo Jardine,...
Path to Becoming a Favorite Charity
What makes a donor choose one charity over another? What transforms a casual supporter into a passionate advocate? One of...
Blakely Webinar
Speakers: Rachel Hunnybun, VP Donor Experience (Blakely)Kimberley Blease, EVP Strategic Growth & Innovation (Blakely)Megan Feltham, Senior Manager, Senior Strategist, (Blakely) Lina...
The challenge: Stephen Lewis Foundation (SLF) wanted to revitalize their legacy giving programs and differentiate them from other fundraising being...
Before we dive headfirst into the excitement of the new year, let’s take a moment and unwrap 2024 — our...
The challenge: As one of Canada’s largest social enterprises, Saint Elizabeth Foundation provides end-of-life services to older adults, and to...
Our latest research and insights into legacy giving and age have truly changed the way we think about how to...