Services: Legacy Marketing
The challenge Doctors Without Borders/Médecins Sans Frontières (MSF) Legacy team and Blakely started partnering in 2019, with a strategic plan...
Taking a closer look at what makes donors fall in love with the charities that they support. Download the PDF...
The challenge Heart & Stroke’s mid-level donors were an audience that had not been deeply invested in, resulting in an...
The challenge In 2020, Cuso International approached Blakely to develop a segmentation strategy to help tailor communications to ensure that...
Over the last two years, COVID-19 caused unprecedented levels of social, political and economic upheaval. It has marked a turning...
There has never been a time in my life when conversation was more important. I miss the casual conversations with...
One of the oldest ways to give money to good causes we love has been a legacy gift. History has...
Fundraisers and marketers are often looking for a secret sauce to increase giving, engagement and improve ROI. We know that...
We believe in the power of conversation to engage and connect people. And this idea is particularly important when it...
Over the last year, driven by major changes in donor motivations and behaviour, we have emphasized the importance of the...