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How do we ensure that our most generous donors, new or not, continue giving, and how and where can we see growth? We have the insights to help answer these and other key questions that charities have been asking in our latest research paper.

Are monthly donors different to one time gift donors – or is it just the way they choose to give?
Find out in the latest episode of our Plot Twist Video Series, out now!

This week, Kimberley and Rachel get down and dirty with the data on the mid-value donor experience and how you can cultivate those relationships to boost your fundraising efforts.

Don’t sleep on lapsed donors.
Did you know…
When Lapsed Donors reactivate, they are more likely to increase their support by as much as 30% and they retain up to 10% better than new donors.

When we first started writing Leading in Pajamas posts, early on in the pandemic, everything was a new challenge, a new experience in leading our teams. We, like many, thought it would be short lived and these were thoughts, ideas and tips for managing through this time. We covered numerous topics through the blog: Empathy in Leadership, the Importance of Communication, Providing Meaningful and Constructive Feedback, just to name a few.

Did you know, studies show that our attention spans have been reduced to less than 10 seconds?
Learn more about the importance of a diverse content strategy in this week’s episode…
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One of the key strategic conversations we’ve been having with our clients recently has been focused on optimizing their email…
At Blakely, we are very privileged to have the opportunity to frequently engage in debate and important discussions about the…
Giving Tuesday is a day of giving created right after two very big shopping days (owned by the retail sector)…
If you are one of the lucky ones, you don’t see a need for a bridge between your organization’s brand,…
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The challenge In 2020, COVID-19 was a disaster for the performing arts sector. Live performances were cancelled across Canada, and arts…

The challenge In 2017, the Ottawa Food Bank decided to launch its first integrated, year-end fundraising campaign to boost donations. …

The challenge The University Health Network Foundation funds a wide range of medical care, research and education via a variety…